Puebla Brand

 

Among the actions of the 2015 Puebla Strategic Tourism Plan, also called the City of Angels, presented its tourism brand Puebla Capital, with the objective of positioning the state as an interesting destination in domestic and international markets.

 

The drive of this destination will be achieved through the improvement of tourism products and services of the state?s capital, as well as expanding on its religious, commercial and industrial offer, not forgetting the cultural and natural and intangible heritage sites.

 

To create the design of the brand, five design agencies competed.

 

http://www.exonline.com.mx/suplementos/BONVOYAGE/album/slides/BO091206_15A.html